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When Atlantic Shores wanted to make sure everyone knew that living the retirement lifestyle could be loads of fun, we were happy to oblige them with fresh, funky messaging that really showcases just how golden the golden years can be. With headlines and imagery that exude a playful, exciting way to live, we helped them embark on a successful campaign that was a true boost to this fun-loving community.
Website Design & Development Going up?
A Website Built for a Months-Long Decision
Choosing a continuing care retirement community isn’t an impulse decision. Families research for months, often several people across several devices, before anyone picks up the phone. Atlantic Shores needed a site that could carry that entire process, one that answered the questions families actually ask, worked as well on a phone at the kitchen table as on a desktop, and made it easy to reach out at the moment someone was finally ready.
We rebuilt the site around how those families search and read, restructuring the content, simplifying navigation, and designing mobile-first. Then we kept going. We review site data continuously and make changes based on how visitors actually behave.
Turning traffic into leads
A high-traffic site only matters if visitors do something once they arrive. In 2026 we reviewed the pages drawing the most traffic and built three lead magnets matched to what those specific visitors were looking for. The new capture points added more than 115 leads in their first month, on top of the site’s existing conversions, and now feed a monthly nurture campaign. Atlantic Shores is on track for more than 100 new warm leads a month.
View the Atlantic Shores website
SEO & Website Optimization Going up?
A Strategic Approach to SEO That Drives Results
When Atlantic Shores Retirement Community partnered with us, they were ready to expand their digital reach and attract more qualified leads. Through monthly SEO research, targeted content development, and a deep understanding of how their audience searches online, we helped them gain the visibility they needed—locally and beyond. Today, Atlantic Shores ranks as a top presence in a competitive industry, with measurable growth in traffic and real business results.
What sets this success apart is its staying power:
- 2x the traffic of their top competitor
- Top-performing source of site engagement
- Higher event volume from organic than any other traffic channel
- Zero cost per click on their now-established search presence
With a strong foundation in place, they’re continuing to grow—without the need for ongoing ad spend.
Print & Graphic Design Going up?
Print Ads
Direct Mail
Brand Identity Design Going up?
On-campus Restaurant Logo
Digital Design & Digital Marketing Going up?
Digital Ad
