We’re Hiring!

By April 16, 2019 Uncategorized
Social Media Director

The Place:

Here! O’Brien et al. Advertising at the Virginia Beach Oceanfront. Fantastic national and local clients and an amazing culture. This is the place you want to be!

The Position:

Social Media Director

 Conceptualize and manage content development for all social media channels, as it supports overall brand awareness, eCommerce, and external partnerships.

 Evaluate and build organic and paid opportunities for brand partnerships with influencers, like-minded brands, retailers (including current wholesale accounts), events, brand ambassadors etc.

 Campaign set-up, execution, and reporting.

 Oversee development of content calendar and social-specific content production; ensuring brand priorities, eCommerce sales goals from social channels, and brand standards are met.

 Collect, record, and continually analyze performance metrics for all social campaigns and make strategic organic and paid recommendations on how to exceed KPIs and optimize; based on data.

The Person:

 At least 3 years’ experience in a social media role.

 Stellar communication, writing and editing skills, with painstaking attention to detail.

 Confident project manager, collaborator and multitasker.

 Ability to work independently and collaboratively with service mindset.

 Expert in Facebook, Instagram, Twitter; proficient other platforms, including Pinterest and LinkedIn.

Responsibilities include:

 Performs high-level industry-specific research, deconstructing relevant case studies and uncovering insights.

 Coordinates with lead strategists, researchers, account planners, media and creative people to architect and direct the execution of all social media initiatives.

 Coordinates, directs and leads the daily production of content.

 Drafts briefs based on findings from research and industry observations.

 Educates and inspires teams in external disciplines

 Drafts participation guidelines for brands’ engagement in social networks.

 Contributes to account planning discussions and insight briefs

Think you’d be a great fit?

Shoot us your resume and a cover letter and let’s get this party started! Please contact Dave Paulus at dave@obrienetal.com

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