For nearly two decades, Lake Taylor Transitional Care Hospital has entrusted its brand to O’Brien et al. OEA’s integrated approach has maximized Lake Taylor’s marketing investment for the non-for-profit healthcare facility. Everything works together – the advertisements, the look of our brochures, our interactive website, our promotions and publicity – all reflect a consistent look and message about that transition from hospital back to home. That’s what our NOW I CAN campaign expressed and that’s why it was so successful – and continues to be.
Thomas J. Orsini, President & CEO
Lake Taylor Transitional Care Hospital